Edna Ferber: Fanny Herself

13. CHAPTER THIRTEEN (continued)

At Haynes-Cooper order is never a thing to be despised by a wholesaler. Fanny, knowing this, had made up her mind to go straight to Horn & Udell. Now, Horn & Udell are responsible for the bloomers your small daughter wears under her play frock, in place of the troublesome and extravagant petticoat of the old days. It was they who introduced smocked pinafores to you; and those modish patent-leather belts for children at which your grandmothers would have raised horrified hands. They taught you that an inch of hand embroidery is worth a yard of cheap lace. And as for style, cut, line--you can tell a Horn & Udell child from among a flock of thirty.

Fanny, entering their office, felt much as Molly Brandeis had felt that January many, many years before, when she had made that first terrifying trip to the Chicago market. The engagement had been made days before. Fanny never knew the shock that her youthfully expectant face gave old Sid Udell. He turned from his desk to greet her, his polite smile of greeting giving way to a look of bewilderment.

"But you are not the buyer, are you, Miss Brandeis?"

"No, Mr. Slosson buys."

"I thought so."

"But I select for my entire department. I decide on our styles, materials, and prices, six months in advance. Then Mr. Slosson does the actual bulk buying."

"Something new-fangled?" inquired Sid Udell. "Of course, we've never sold much to you people. Our stuff is----"

"Yes, I know. But you'd like to, wouldn't you?"

"Our class of goods isn't exactly suited to your wants."

"Yes, it is. Exactly. That's why I'm here. We'll be doing a business of a million and a quarter in my department in another two years. No firm, not even Horn & Udell, can afford to ignore an account like that."

Sid Udell smiled a little. "You've made up your mind to that million and a quarter, young lady?"

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